UX/UI Design

ARtistico

2019

The app was developed at the Apple Developer Academy in Naples, and it's currently updated and maintained on the TestFlight of Apple.


Roles: UX / UI and visual designer
Tools:
Sketch, Photoshop, Illustrator, Principle
Author: Paolo Di Grazia , Maria Luna Ferraresso, Emilio Arvonio, Antonio Biondi, Michele Mola, Alfredo Pinfildi  

ARTISTICO

An app that helps people to get closer to art trough immersive AR experiences using the urban landscape

AVAIBLE SOON

Concept

Artistico si an app that give the possibility to the artists to share their artworks through immersive AR experiences created with the support of our team.

All the experiences are geolocalized and can be lived in the place where are virtually installed. The users can play all the experiences individually or through an itinerary which allows to explore the city in a creative way.

A personas representing real users helped us to focus on the user goals and needs. We was able to better understand their world to come up with a definitive problem and a solution.

The artist, the main target, can create the experiences thanks to a digital template previously provided by us. After that, the team will convert it on a magical AR experiences.

ARTIST
ARtistico APP
ARtisticoTEAM

USERS

Identity

The shape of the logo, a triangle, typically used as a “play” symbol used for reinforce our motto “Play unique experiences”.
The letters that weave around it want to recall the main technology used by the app (AR Argument Reality) for live the experiences.

Shades of orange predominate in the brand identity. This color represent the brightness of ARtistico.

HEX ED6A5A to F7CE93
RGB
237 106 90 to  247 106 147

HEX EE705E
RGB 238 112 94

HEX 4A4A4A
RGB 74 74 74

App

The design of the application want to help the users to live an unforgettable experience.

Home

Inside the homepage the users
can find all the experiences card.

Map

The map screen shows all the experiences around you on the map

Profile

The profile screen shows more info about the artist.

Experinces

The experiences page shows all the detail about the artwork.

Feedback

Thanks some feedback received while the app was on test flight, we have the chance to improve it for released an better version.

“Hey, nice app!Just don’t hit me with all the notification and location permissions as the first thing, try to delay these as much as possible to make the user understand why they need to enable and thus make a better choice! Bravo!” George Taylor